I have extensive experience in this field. To be honest, most marketing companies will charge you a small fortune for bare minimum, basic work. And the ones that really know what they're doing (SEO in this example) cost A LOT. I have used dozens of firms and spent tens of thousands of dollars over the years.
What I would suggest is really focusing on your google business profile to start. The value from that will be ten fold anything the guys that call you offer. And the best part, the formula for sucess on that is really simple. Go on youtube and type "how to optimize my google business profile". It's really that simple but firms will use outdated tactics and verbiage to make it seem like they do a lot to move the needle, when in reality, it's something you can easily do. When it comes to google ads, that is a very complicated system that can cost you a lot more if you don't have someone that knows what they're doing, handling it. Google ads is the only thing I would suggest hiring a pro for, but if your business is eligible for Local Service Ads - then you don't need to hire anyone. Google handles everything and again, you can just youtube a short vid on how to properly set it up and then let google get you leads at a fixed cost.
Great response and ideas
