Great question. As someone who’s still growing my business, I’ve been thinking about this a lot.
Right now, I’m focusing on building a strong foundation by creating quality work, asking every satisfied customer for a review, staying active on social media, and networking in communities like this one. I want my reputation to be my biggest marketing tool.
That said, I can definitely see the value in hiring a marketing company once the business reaches a point where the return on investment makes sense. My biggest concern would be finding a company that’s transparent, communicates well, and actually understands the home service industry—not one that just promises results.
For those who have hired a marketing agency, what services gave you the best return? Was it Google Ads, SEO, Local Service Ads, social media management, or something else? I’d love to learn from your experiences.
