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jacksonisaiah's avatar
jacksonisaiah
Contributor 2
1 month ago

How do I stop undercharging and actually make a profit in my lawn care business?

How do I get a truck and trailer when my customer not willing to pay me what the job cost?

I been doing this 3y now an every time give them the quote they say it’s to much

so me being me I lower the prices down to like $40

like I can’t keep doing that because I have a family to feed an have to make sure I’m able to keep up the maintenance on all my equipment.

2 Replies

  • Never lower your price. I mean we operate on thin margins and very competitively (granted I need to raise our rates a little bit but I will wait 6 more months to). Like we are 75/hr + materials cost no mark up. So that is all things considered cheap, but you can make a decent living at least in Ohio. But if you are not making a profit on the job and they don't want to pay you a fair wage, don't do the work. If they think it is high, encourage them to get other quotes or explain the scope of work involved. You can always tell them if you get it done faster you may give them a discount. But you said it yourself.... you have a family who you are valuable time away from, they are looking to you to provide... so you have to hold to your principles and keep your margins. 

  • Lowering your prices makes you work twice as hard for half of the money, and the customer pool usually isn't very good either. I would suggest raising your prices and losing the bad clients. Lower-paying clients for us usually mean they will nickel-and-dime you for everything and complain. Higher-paying clients just want quality and consistency. Then you will be working half as hard for twice the amount of money. so that you can not lose your everloving mind. Also, I learned a lot from Mike Andes and Alex Hormozi that I was able to apply to my business.