This reminds me of the show Undercover Billionaire. The challenge was to drop a successful entrepreneur into a random town and build a business valued at $1 million in 90 days.
That was before COVID. To me, COVID was like someone bumping into the record player at a party. The music kept playing but the rhythm was never quite the same.
Sometimes today's business environment feels like a new Wild West. Back then there was potential profit and actual profit. But there was also potential danger and actual danger. Opportunity and risk traveled together. I think we're seeing some of that today.
With today's cost of living and the rising cost of doing business, can we still afford to be so cavalier about picking up and starting over? Or does success today require a completely different strategy?
