“Your prices are probably too low.” 💸

Question

Winning almost every job you quote? Gabe Chrismon (Oply) says that could be a sign you’re charging too little. More jobs can keep you busy, but the extra driving, paperwork, and labor can eat into what you actually take home.

💬 Comment below: Have you ever realized you were charging too little? How did you know, and did you raise your prices?

In this Masters of Home Service episode, Gabe shares the hidden costs of taking on more jobs, how to test higher prices with new customers, and ways to explain an increase to longtime customers.

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homeownership · Answer

I think the key is to work all the angles instead of relying on one strategy. Raising prices can improve profit margins, but so can reconnecting with prospects who never moved forward. Sometimes it's as simple as picking up the conversation where you left off without making them feel uncomfortable about not responding. At the same time, improving the value of your service gives customers a reason to pay more. It's about making the most of the opportunities you already have while creating new ones.

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“Your prices are probably too low.” 💸

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