Forum Discussion
When you're been running crews for long enough you'll realise that you should always be advertising for staff as well as jobs... obviously you need to do it in a way that's economically viable, but plan for it to be an ongoing cost.
Think about places your ideal team members would spend time, and advertise there, put flyers up etc. You can also ask for referrals from within your team. All good suggestions to have a simple message on your vehicle/trailer, ask your customers for referrals - if you really want to push your referrals offer a real reward to the person who refers you an A grade pro. This can be paid after 3 months when the employee has been fully onboarded and passed probation, some use an AUD $3-5k bonus. This shows you're serious, places you head and shoulders about your competition and for the amount of money a top technician will make for you, it's a no brainer. But you do need your hiring, onboarding and development processes dialled in..
I know some businesses run paid ads online/socials to recruit team members. I thought this was a particularly good one:
https://www.facebook.com/share/v/1avVookhNv/
Also consider that ads targeting the partner of your new staff may be a different angle... the person you want may be burnt out, not enjoying their work, and just doesn't have the energy to look for another job. But their partner will see how it's affecting them, you can use that. Something along the lines of "hey is your partner unhappy with their work? Tell them to apply to join us, we have a team they'll love working with."
Great suggestions! Many thanks.