Are you undercharging?

I’m your not embarrassed by your prices then you’re probably too cheap. I used to feel guilty charging more, thinking clients would think I was ripping them off.  Until I realized this one thing, when you charge more something powerful happens you stop dealing with price shoppers and you start attracting better clients who want the best company not the cheapest. That moment when I raised my prices, everything changed now the majority of our clients are the high-end luxury clients. They don’t complain. They never ask for discounts and they always pay on time. That one mindset shift transformed my business into a seven figure company.