FB OR YELP? Does Google even matter?
FB or Yelp to get leads? We have tried both, and not one lead from Yelp, but we actively advertise on FB and all our leads have been generated from there. What is everyone elses experience? Google is...
Forum Discussion
FB hands down. but It also depends on Niche.
As someone who Owns a Residential hardscaping Company and a Viral marketing agency, if you're able to showcase a beautiful transformational video 10 seconds to 3 minutes long of the full process. Before, actual work done, after recording...
your videos should go viral easily... Reinforce winners with ads + speed to lead... and you're set.
I've done this with with Hardscaping, Turf install and even surprisingly Pest control.
FB Marketing = Do they water at the mouth and or say" Dang I want that "( Walkways, luxury/ upgrade in lifestyle by removing lower status chores, car wrapping, painting, epoxy work, flooring, )
Google = I'm in need of some solution that i need right now or else I will lose more money or feel tons of discomfort ( Roof leaks/ repairs, Mechanic, Termites, rodents in my room, irrigation install/ leak, electric issues)
Long story short
Google captures existing demand ( you can't create the problem for them, it's out of your control)
FB Creates Demand ( you can make them want your product )
Cheers,