If you had to start all over again, what would you do to market your business?

Question

I had a fellow contractor from a networking group ask me this, and I didn't know how to answer. When I first started, Thumbtack was amazing but now that my prices are higher, it's not as effective. Google is obviously king but I'm still trying to figure out how effective the ads vs organic SEO really are.

If you had to start all over again with limited funds, what strategy would you use? What allocation of funds would you do if you have multiple that you like?

arrowheadbc · Answer

I would brand my business as a single entity. Like just build decks or just frame houses. I messed up by doing all things. Now I stay busy but it's hard finding employees and skilled guys

julie · Answer

Clean Club Calgary is ✨ iconic ✨ 🙌

roselvaggio · Answer

We didn't have a GMB profile the first 4 years of operating. I would focus more on GMB and organic SEO. Once we realized this (4 years in), it changed the trajectory of our company. I would also spend more time building the brand identity because now we are rebuilding it :)

judithvirag · Answer

Finding a great name for the business - not to my liking - but to google liking :)&nbsp;

Forum Discussion

If you had to start all over again, what would you do to market your business?

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