Pigheaded Discipline and Determination

As a home improvement veteran, I know how crucial it is to focus on the right strategies to grow a business. That’s why I’m a huge fan of Chet Holmes’ The Ultimate Sales Machine. His concept of “pigheaded discipline and determination”resonates with me—success isn’t about doing a million things, but about doing the right things consistently.

One of Holmes’ best strategies is the Dream 100, where you target ideal clients and build strong, lasting relationships. For home improvement pros, this means nurturing connections with homeowners, contractors, and suppliers who bring in steady work. Another game-changer? Education-based marketing—instead of hard selling, provide value. Sharing insights through blog posts, workshops, or social media makes you the go-to expert.

If you haven’t read The Ultimate Sales Machine yet, it’s time to dive in—it’s a total game-changer for anyone serious about growing their business.

What books have been game-changers for you? Drop a comment...