Quote Follow-Ups: How Much Is Too Much?
We’ve grown Hocus Pocus to a seven-figure cleaning company largely through organic leads, referrals, and word of mouth. As we’ve scaled, one thing I’ve realized is that generating leads is only half...
Forum Discussion
Your customers are already telling you the answer — the ones asking to be taken off the list are the signal, not the exception. Two reminders (24h and 48h) is a solid base; I'd stop extending the sequence and instead make the touches count. Day 3: check if they have questions. Day 7: add something useful — a detail about the service or a common concern answered. Day 14: give them an easy out — 'should I keep this open or close it for now?' Then stop, and move them to an occasional seasonal check-in. The 'close it for now' message gets the most replies of any of them, because it lets people say no without awkwardness — and a no is worth more than silence.