Forum Discussion

Revivalappmaui's avatar
Revivalappmaui
Contributor 2
1 year ago

Starting an appliance repair business.

Hey everyone,
I’m new here and excited to be part of the community! I’m currently taking a course to better understand appliance repair, including how to troubleshoot, disassemble, and repair various appliances. My goal is to gradually ease into the field and build confidence as I learn more hands-on.

I’m reaching out to see if any experienced business owners here have advice or insights on starting up an appliance repair business. What were some key steps you took when starting out? Are there any resources or tips you’d recommend for someone just beginning their journey?

I’d also love to hear your thoughts on some specific topics:

  • What tools and equipment were essential when you first started? Are there any you couldn’t have worked without?
  • How did you go about building trust with your first few customers? What’s been the best way to market your services early on?
  • What were the biggest challenges you faced in the beginning? How did you overcome them?
  • How do you handle customer relations and ensure repeat business?

Looking forward to hearing your thoughts and any advice you can share!

3 Replies

  • davidpmp's avatar
    davidpmp
    Contributor 2

    Great approach—learning the technical side before jumping fully into business will save you a lot of headaches later. I’ve seen a lot of people rush in and struggle because they skipped that part.

    Let me give you real, practical insight from how this usually plays out in the field:

    🔧 Tools you actually need (not the overhyped list)

    At the beginning, don’t overspend. You’ll figure out what you need based on real jobs.

    Must-haves:

    • Multimeter (this is your #1 tool—learn it deeply)
    • Basic hand tools (nut drivers, screwdrivers, pliers)
    • Cordless drill
    • Appliance dolly
    • Flashlight/headlamp

    Game changers early on:

    • Clamp meter
    • Thermometer (for ovens/fridges)
    • Extension cords + outlet tester

    A lot of beginners waste money on specialty tools they barely use. Focus on diagnostics first—tools come later.

    💼 Getting your first customers (this is where most fail)

    People think skill = success. It’s not. Visibility = success.

    What actually works early:

    • Google Business Profile (this is your lifeline)
    • Craigslist + Facebook Marketplace
    • Asking friends/family for your first 5–10 jobs

    When you’re new, your goal is not profit—it’s reviews.

    Do whatever it takes (within reason) to get:

    • 5-star reviews
    • Before/after photos
    • Real testimonials

    That builds trust faster than anything.

    🤝 Building trust (this is EVERYTHING in this business)

    Customers don’t understand appliances—they judge you.

    Simple things that make a huge difference:

    • Show up on time (rare in this industry)
    • Clean up after yourself
    • Explain the problem in simple terms
    • Don’t oversell repairs

    If you act like a professional from day one, you’ll beat 70% of competitors immediately.

    📉 Biggest early challenges (no one tells you this)

    1. Misdiagnosing issues
      • This will happen. A lot.
      • Solution: slow down and double-check before ordering parts.
    2. Parts delays
      • Customers get frustrated waiting.
      • Set expectations early.
    3. Pricing confidence
      • Beginners undercharge.
      • You’re not just fixing—you’re saving time, stress, and replacement cost.
    4. Inconsistent work
      • Some weeks busy, some dead.
      • This is why marketing consistency matters.

    🔁 Getting repeat customers

    This is where real money is made.

    What works:

    • Save customer info
    • Follow up after the job (“everything working good?”)
    • Be honest—even if it means telling them NOT to repair

    People remember honesty way more than cheap pricing.

    📢 Marketing advice (simple but effective)

    Forget complicated strategies at first.

    Focus on:

    • Google reviews
    • Local SEO (your service + city)
    • Posting regularly (before/after jobs)

    If you stay consistent, you’ll start getting calls organically.

    ⚠️ One thing I’d strongly push back on

    Don’t try to learn everything at once (washers, dryers, refrigerators, ovens, etc.).

    Start with:

    • Dryers (simpler, faster jobs)
    • Washers

    Then move into:

    • Refrigerators (more complex, higher risk)

    This progression builds confidence and reduces costly mistakes.

    Final thought

    This business rewards:

    • Consistency
    • Reliability
    • Communication

    More than pure technical skill at the beginning.

     

  • ryaantuttle's avatar
    ryaantuttle
    Jobber Ambassador

    Have you thought about acquiring an existing business instead of starting one?

    • Revivalappmaui's avatar
      Revivalappmaui
      Contributor 2

      No I have not, the small town where I am from are not too many appliance repair techs. The very few have their own business, but the need of techs are high. One of the main corporate appliance repair business is in the area is Lake appliance and they handle majority of the warranty calls I believe. That will be hard to acquire.