So these jobs might be smaller than what you are looking for since we do handyman, but we are setup as Home Depot Pros and it is basically free referrals. You start and account with them and get 2,000 in points that are for "lead spend". Every dollar you spend at home depot gives you 2 points. Then you get to pick services you like to preform and when a customer wants help with a job, the lead goes out and you contact them. We have had success with that in terms of customer conversion where you go back multiple times for different jobs.
I just think that may help you get by especially if you do not want to shell out money for like Angies list ,which is okay but a little worse of a value proposition in my estimation.
