Do you feel confident in your pricing?

Question

Pricing can feel tricky. How do you usually decide what to charge? And what’s one thing you learned the hard way about pricing?

In this episode of Masters of Home Service, Wilson Betances (EnergizeUs) shares:

The 30-30-30-10 profit formula
How knowing your true costs changes everything
Why even a 5% price increase can have a big impact on profit

Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.

hugehandyman · Answer

The biggest thing I did was go away from hourly to a hybrid model where we charge in half day blocks. I spent so much time thinking - would this take 4 hours or 6 hours etc and it'd make my brain hurt every day. Then for bigger projects we just price it out. You do need to make sure you know what you need to charge hourly to grow as a business. The other thing with charging correctly is you need THICK SKIN. A lot of people are going to say you're too expensive and you need to have a deep understanding of your numbers so you know that that's ok.&nbsp;

Forum Discussion

Do you feel confident in your pricing?

1 Reply