Leads

Hey! When you're first starting out, getting those first consistent jobs is the hardest part. You don't need a massive budget, just a solid digital storefront and a bit of local hustle.

​Here is the quick game plan for what actually works:

1. ​Google Business Profile (Highest Priority): Set this up immediately. It's free and puts you on the map when local homeowners search for your services. Fill out everything and start collecting reviews right away.
2. ​Instagram & Facebook: Use these as your digital portfolio. Home services are incredibly visual, so post high-quality before-and-after photos of every single job. Homeowners want to see proof of your quality before they call.
3. ​Nextdoor & Local Groups: Nextdoor is gold for home services because neighbors trust local recommendations. Also, join your local Facebook town groups and keep an eye out for people asking for recommendations.
4. ​Thumbtack: If you want to use a paid lead app to jumpstart your schedule, this is usually preferred over Angi by solo operators. You pay per lead, so you have to respond fast, but it’s great for getting immediate volume.
5. ​The Neighbor Strategy: When you're on a job, put out a yard sign or talk to the immediate neighbors. Let them know you're working in the area today and offer a quick discount if they want work done while your equipment is already on-site.

​Focus on getting your name out locally and building that visual portfolio. Hopefully this gets you the leads you are shooting for!!!

It is so tricky to get good leads, especially within a spending budget (Lord knows we all have them in this economy). We have had the best luck with Google ads, which adds up quickly. We also use Networx. They are pay-by-lead. Our online presence also helps. For low-cost leads, I would recommend using social media posts and videos to your advantage. It will give you some repetition and brand recognition. I hope this helps. Good luck!