🎙️ Podcast Discussion: Free Marketing Strategies That Actually Work
Earlier this week, Jobber launched 'Free Marketing Strategies That Actually Work'. We'd love to ✨ spark ✨ discussion around top takeaways and your own experiences! Let’s share low-cost tactics that have driven real results. What strategies have surprised you with their effectiveness? Tuned into the episode? Share any questions or notable learnings down below 👇 What are the best free marketing strategies you’ve used for your business?
Direct Call Leads
We only pay per qualified conversation with homeowners. After a few years of hunting down bad contacts, getting ghosted and wasting money on ads and ad managers we internally built out a system that only costs money when a homeowner directly calls us looking for our services. It’s been a gamechanger and we even started selling these calls to other roofers and other industries/home service companies because there’s no real risk. Either you talk to a homeowner who wants you to come out, or you don’t pay. They can be kind of expensive but our ROI is at about 3.4x for a while now using it so I’m never going back to our old methods…unless someone has a lower risk option that doesn’t consume a ton of time.Your Best Marketing Ideas!
What has been your most successful marketing tool in 2024? Is there anything new you are trying going in to 2025 and beyond? Mine has been word of mouth and literally making neighboring sites envious of how we take care of our clients. What has worked for you? What are you looking to try next? 😎Any plans to offer a phone option along with SMS?
I would love to know how others feel about this! I feel the SMS option is great and centralizing communication inside Jobber. Adding voice to the options would be a great value add. I can see a possible automation here. At times my hands may be full or in the middle of another job where I can’t or should not answer the phone. Having an automated SMS reply with a custom message and +1 a link to your request form for new customers would be nice!Multiple Intake Forms??
Hello Jobber Pros! Is there a way to create multiple intake forms? I am going to be participating in another community event which I normally raffle off items to people that provide their info. Currently I’m using another tool and would love to accomplish this in Jobber so everything flows in. Anyone have ideas?
