When did you hire your first sales person?
I think a lot of us owners, if we aren't in the field, we are doing the sales and marketing. For you larger businesses, when did you get your first sales person?
What support positions did you hire first?
Would you do it any different?
I've never worked a sales job (other than owning my company) so I don't know what compensation structure would need to be in place to get a good sales person. How much meat needs to be on the bone for this hypothetical sales guy?
This is what the ol AI told me - My honest estimate: a home service business usually needs to be around $1.2M–$1.5M/year in revenue before a true salesperson makes sense, assuming the company already has consistent lead flow, clean estimating, production capacity, and gross margins around 50%+. Below that, you can maybe afford a salesperson on paper, but you probably cannot give them enough opportunity to make the role attractive without crushing cash flow or starving them of leads. A good salesperson is likely going to need a believable path to $75k–$110k+ total comp, which means they need enough leads and deal volume to sell roughly $600k–$1M+ per year, depending on average ticket and margin.