We do landscape/landscape maintenance, as a part of our conversation with prospects we offer to explain the process of completing the work themselves if they do not want to use us, this is a genuine offer and we will also recommend the products and suppliers we have found good. When people realise what is involved in doing the work properly the conversion rate is greatly increased for those who may have been wavering.
Two additional unexpected benefits of this approach; first, we find that a lot of people that don't proceed with us don't pursue other quotes and often come back once they have the budget. Secondly, even when someone doesn't proceed with us, we are being referred by them anyway because we were willing to spend the time trying to help them do the work themselves.
That’s such a thoughtful approach—offering to explain the process and recommend products really shows your genuine care for the customer.
It’s amazing how being transparent and helpful not only boosts conversion rates but also builds trust that leads to referrals, even from those who don’t proceed immediately. Thanks for sharing this strategy—it’s a great reminder that building relationships often pays off in unexpected ways! 🙌
