How do you create a brand that customers remember? ✨

Question

There’s a ton of home service businesses competing for attention, and sometimes the smallest details are what make a company memorable.

💬 Comment below: What have you done to build a brand that customers remember? Is it your trucks, uniforms, customer service, name, or something else?

In this Masters of Home Service episode, Brandon Downer (Pink’s Windows) shares how they built a recognizable franchise brand around more than just a logo—from their signature look to the way techs show up, communicate with customers, and deliver the service.

Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.

wiringbyron · Answer

My advice is to find a really good branding company and leave this one to the professionals. So many people I know have branding that was made by their brother, their wife, on the back of a napkin, or some colors or font that they thought looked cool. They've done no actual research in the market, and their brand hasn't been set up in any sort of intentional way.

If you haven't put in time, money, or expertise into your brand, you basically don't have one.

lisa · Answer

Solid advice WiringByron​ 👏&nbsp;Thanks for sharing!!

Forum Discussion

How do you create a brand that customers remember? ✨

2 Replies