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HUGEHomePros's avatar
HUGEHomePros
Jobber Ambassador
4 days ago

Who Here Has Had Success with Yard Signs?

I'm a part of Home Service Accelerator and one of the main things they recommend is to use unbranded yard signs and put them in high value areas to get leads. It's a volume play. Basically you put out 100 signs but if you book one job (in my industry) it pays for the $400 in yard signs you spent (plus your time). 

Now I should mention I haven't been super consistent with this which I believe could be my issue. I also don't know who would hit up a yard sign for a kitchen remodel BUT you never know. My process to find where to put them is to go on the USPS website and find the mail routes with the highest average income then determine which streets to put it on from there. 

Is anyone else using this strategy? I'd love some pointers if you are having some success with it.  

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2 Replies

  • TurfT's avatar
    TurfT
    Contributor 4
    4 days ago

    Different approach than yard sign farming, but it's worked well for me. I put a small branded sign on every client's lawn after I treat it — costs about $1 each. It's not about flooding a neighborhood, it's about visibility tied to real work I'm already doing.

    Every year I pick up new clients directly from neighbors seeing the sign on a property nearby. It's essentially free advertising since I'm already there doing the job anyway.

    The branding part matters too — if it's unbranded, a neighbor seeing it has no way to find you. Mine has my business name and contact info right on it.

    I'm curious about the strategy you're describing though — putting signs on busy streets or near community mailboxes until they get pulled. Has anyone had luck with that versus just sticking to client lawns?

  • crboyd07's avatar
    crboyd07
    Contributor 3
    4 days ago

    I havn't invested in them yet however I have had multiple clients ask me if I had one and would like to put in their yard! And if they are asking that for trash and recycling bin cleaning most other services would benefit as well, It's all about being seen! They say on average it takes a person seeing something 5-7 times before taking action. Make yourself visible.