Forum Discussion

roselvaggio's avatar
roselvaggio
Verified Community Coach
8 days ago

Quote Follow-Ups: How Much Is Too Much?

We’ve grown Hocus Pocus to a seven-figure cleaning company largely through organic leads, referrals, and word of mouth.

As we’ve scaled, one thing I’ve realized is that generating leads is only half the battle. What happens after someone requests a quote is just as important.

We’ve started utilizing Jobber’s automated quote follow-ups at 24 and 48 hours, but I’m considering expanding that sequence to capture prospects who may not be ready to make a decision immediately.

Here’s where I’m torn: I want to make sure we’re following up consistently without making potential clients feel like we’re harassing them. 😂

I also think there’s a difference between genuinely helpful follow-up and repeatedly asking someone if they’re ready to book.

For those utilizing Jobber’s automated quote follow-ups, what timing and frequency have you found most effective?

Are you sticking with a couple of touchpoints, or have you developed a longer nurture sequence that’s actually improving conversions?

1 Reply

  • WiringByron's avatar
    WiringByron
    Verified Community Coach

    Hi Rose, 

    I feel like I have every right to follow up as many times as I want until someone has the decency to tell me no, lol, but that's just me. I'm not saying everyone has to do that.

    Because you mentioned a helpful follow-up period, I do have an automation that goes out much later. I believe it's maybe even 6 months. That automation is following up on the quote, just saying something along the lines of:

    "Hey, you probably chose someone else for this job, and that's okay. We just wanted to check in and see how the job went. Did they do a great job for you guys? If so, that's awesome. We will archive this quote. If they left something to be desired, let us know how we can help out."

    My thought is, even if we didn't win this job, the client might realize that, hey, our follow-up is better than the company's follow-up that actually did the job. Maybe we get the next one. It's all automated, so it's really no extra work on my behalf.