Starting a Mastermind Group for Wood Floor Refinishers
Hey All, I'm Scott Newman, the owner of NewRidge Refinishing Group Inc. We specialize in hardwood floor and staircase refinishing, as well as floor installations and complete staircase and railing renovations. I'm interested in forming a mastermind group of like-minded wood floor refinishers within this community. My goal is to create a space where we can "talk shop" and explore new sales and marketing strategies, discuss the latest products, and share ideas on how to better serve our clients. If you're interested in collaborating and growing together, let’s connect!Your Best Marketing Ideas!
What has been your most successful marketing tool in 2024? Is there anything new you are trying going in to 2025 and beyond? Mine has been word of mouth and literally making neighboring sites envious of how we take care of our clients. What has worked for you? What are you looking to try next? 😎
Sales Marketing
Need More Leads & a Website That Works as Hard as You Do?If you're a contractor offering services like remodeling, roofing, painting, or renovations, having a strong online presence isn’t optional anymore it’s essential. I specialize in building professional, mobile friendly websites that help contractors: Book more jobs Show off past work with photo galleries & testimonials Get found on Google with local SEO Look legit and stand out from the competition Whether you're just starting out or ready to take your business to the next level, I offer free consultations to see how we can upgrade your online presence and bring in more clients.Sweat equity
Building a pressure washing business with sweat equity. I've been leaving flyers and tear aways at local businesses. About to post some on local Facebook groups, is there any additional advice for adding customers but keeping it local and personal. I am hoping to build a locally recognized company... patriot Pressure Washing, PPW!
How I Run My UK Handyman Business Remotely from Vietnam
For years, I was deep in the day-to-day grind of running a handyman business in the UK—on the tools, quoting jobs, chasing leads, and constantly firefighting. It wasn’t until I started building proper systems that I could finally step back and work on my business instead of in it. One of the biggest bottlenecks I faced—right up there with hiring reliable subcontractors—was quoting. Driving out to jobs just to quote ate up time, fuel, and momentum. It was inefficient, and I knew it had to change if I wanted to scale. Fast forward to today: I now live in Vietnam and operate the business fully remotely. The shift has only been possible thanks to the systems I’ve built—particularly around lead handling and quoting. We’ve leaned heavily into WhatsApp quoting. It’s fast, convenient for customers, and lets us triage leads without wasting site visits. But what makes it really work is our lead scoring matrix. It helps us determine—based on a few key inputs—whether we: Send a WhatsApp video request, Offer an instant rough online quote, or Recommend a full in-person visit. This automated decision-making process has transformed how we handle incoming leads. It’s a win-win: customers get faster answers, and we save time while focusing on high-value jobs.Do you return phone calls?
Looking back at trends I've noticed emerging in this post-COVID era of business, one that stands out to me is how frequently I hear potential clients share I am the only contractor that answered the phone/returned their call. People are far too often transparent regarding what a hard time they are having getting in touch with someone, let alone procuring a proposal to complete the work. Being located in SE Michigan USA, I have to ask, is this just something that is a problem in my local market, or is this everywhere and something you've experienced as well? Also, how do you handle following up with calls that can't be answered as they come in? How long is too long to circle back??How Referral Systems Are Changing the Home Improvement Game
Referral programs aren’t new, but they’re becoming a huge part of the home improvement world. Homeowners want trusted pros, and contractors want more jobs—referrals make that happen. Why They Work People trust word-of-mouth over ads. A referral from a friend or neighbor carries weight, and when companies reward that, it’s a win-win for everyone. How People Are Using Them Homeowners save money – Discounts or perks for referring friends. Contractors grow their business – More jobs without spending big on ads. Loyalty programs – Earn rewards for multiple referrals. Community referrals – Nextdoor, Facebook groups, and forums are full of trusted recommendations. Make It Work for You If you're a contractor, a solid referral program can bring in quality leads without the heavy marketing costs. Try something simple—offer $50 off the next project for both the referrer and the new client when they book. It’s an easy way to keep customers coming back while bringing in new ones who already trust your work. Are you currently using a referral program with your business? Drop a comment!
