Which social media platforms work best for marketing a local service business?
Managing partner here for Rene & Son's Landscaping, Inc. in Wheeling IL. Was just wondering and trying to get everyone's input on this. I'm 25 and when it comes to social media marketing I am kind of at a loss. Is Facebook still a thing that a lot of people use? I have FB but barely use it. I know older generations use Facebook but to what extent. Should I be focusing my marketing more toward Instagram or tik tok? I mean as we continue to move forward should our focus shift into different marketing trends. Should the focus be more on Google marketing or Yelp? Do people still use Yelp?76Views2likes6CommentsJunk removal marketing strategies
Hi everyone, I'm building a Junk removal Business and trying to learn more about marketing and pricing. Right now im experimenting with Thumbtack, yard signs, and email marketing. for those with experience, which marketing strategies have brought you the best customers?4Views0likes0Comments- 9Views0likes1Comment
Why Simple Marketing Works for Service Businesses — Less Is More!
Something I notice a LOT in many marketing strategies is the overwhelming amount of detail people put into their campaign. To clarify, lets take a look at the ways people market. Yardsigns, social media ads, business cards, vehicle wraps, billboards, etc. Lets remember what the goal is in marketing. BRAND RECOGNITION Keep It Simple Stupid Less is MORE When a prospect is driving at 45mph in their vehicle, they can NOT read the tiny cursive lettering on your dark colored, detail cluttered, yard sign. Same with all other campaigns and products. All marketing needs to lead to somewhere. Like a website or social media page where you your customers can get all the information they need to know. Until then, the marketing needs to immediately show with as few words and details as possible who you are, what you are, and lastly a phone number, web address, or QR code. Pick a company color, logo, font, and repeat it across all platforms and displays. Maintain something the customer will begin to recognize. Make it simple and clear to read. Below is the art work for nearly all of our marketing. Yeah, it might be boring but it's effective!! I don't need to show a dozen little bullet points of specific services. That is what our webpage is for. Please share your marketing strategies and let's help others be SEEN!!19Views2likes2CommentsWhat are you doing right now to make the phone ring for your business?
what is your go to advertisements or sales tactics to get lead generation? We have been in business for over 17 years now servicing the Tampa bay area and this year has hit us the hardest. I am an isa certified arborist and I do engage in networking and community events but despite our best efforts we are still experiencing a lack of leads. I don't want to just throw money at the wall but we are running out of options. what are some things that are working for you?236Views1like7CommentsPostcard marketing
Hi everyone I run a small lawn and landscaping company, and I wanted to see what your all's thoughts/experience has been with using postcards to market your business specifically using EDDM. If so what has your average lead to postcard sent out been? Thanks.980Views2likes11CommentsImproving Jobber's Online Booking for a Cleaning Business
Hey everyone, I love using Jobber for my cleaning business, but I’m finding the online booking functionality a bit lacking. We’re losing potential clients and wasting ad spend because customers can't book instantly online. While we always respond quickly to inquiries, the inability to offer instant booking is really hurting us. We provide a range of services—End of Lease, General Home Cleaning, Airbnb Cleaning (based on the number of rooms, bathrooms, etc.)—and have optional extras like oven cleaning and linen hire. Setting all this up in Jobber's online booking system has been a nightmare! I know some of our competitors use platforms like Booking Koala or Launch27, but I really don’t want to switch. Has anyone found a good workaround within Jobber or a solution that works for similar businesses? Any advice would be greatly appreciated!929Views5likes31CommentsYou Get One Billboard.....
If you had one billboard for your business, just a few words seen by thousands of people every day, what would it say? The one message that really explains what you do best and why a customer should choose you over anyone else. Think about what makes your business different, what your best customers appreciate most, or what you wish people understood right away when they hear your name. Looking forward to seeing everyone’s answer!146Views2likes6Comments