Facebook & Instagram Ads for Local Service Businesses: What Works Best?
Hello! Junk Removal company here 👋. We're posting (somewhat) regularly now, and I'd like to use FB and Instagram ads to expand reach and find new followers/leads. Is there a certain format or topic that has worked best for your ads on social? Ideally, the ad can stay the same for several weeks so I don't need to create new content as often as for regular posts, but would love to hear what works best for others. Related: Are you measuring social ads based on a cost-per-lead, or do you consider it branding spend? Thank you!How (if at all) are you using video in your business?
Curious where video shows up in your business today. Do you use it in sales, marketing, or team training? Or maybe something else? In this episode of Masters of Home Service, PhilRisher goes over: The four videos that instantly build trust (+ bonus video ideas) How to record a month of video content in one hour Why video helps you show up in AI search Want to put these tips into action? Download our free customer journey video kit (includes scripts and checklists). Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.
How do you get more jobs in the same neighborhood?
What’s worked best for you to get more jobs in the same neighborhood? Door hangers? Reviews? Yard signs? Something else entirely? 🎙️ In this episode of Masters of Home Service, Keith Kalfas and Daniel Dixon break down: Simple, repeatable tactics to win more jobs nearby How weekends are gold for booking neighbors Why you should never stop marketing, even when you’re slammed Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.
Has Anyone Hired a Virtual Assistant to Help Manage Their Team?
Over the years with my experience in managing property's. The importance of a team keeps growing, currently the work is massively challenging. I thought of looking out for someone who's going to work from home and assist my team manage and control demand while we use the jobber.What was the perfect marketing idea for your cleaning business?
Hi Jobber Community! I have been running a residential cleaning business for the past 16 years. What has been your single best marketing idea for your cleaning business? We are a larger company in Calgary, Alberta, Canada and we do all of the marketing avenues - Google, Social Media, Email Marketing. What I am searching for is your best selling promotion perhaps?? Thanks in advance!What to do when business gets slow?
What would you add? Here are 10 things you can do when business gets slow to help drive more business: Call past clients. Cheapest client to acquire but most overlooked. Send out monthly newsletters that have nothing to do with sales. Just connect. Relationships are the goal. Send out handwritten cards to past clients with a $5 Gift Card for coffee. Create raving fans who market your business for you! Hit the street. Get door hangers and go door to door. Get your team to join you! Double down on networking relationships. Schedule a meeting every day with a different referral partner. Don’t cut back on marketing. Cut down on other areas but never marketing. Double down on marketing when others are pulling back. Negotiate costs with vendors instead. See how partnerships could lower costs or help cover costs…for example providing co-branded marketing material. Be disciplined and active on social media and community pages. Low hanging fruit. Serve. Givers gain. Give your time, your expertise, and resources and it will come back to you. Communicate with your team. Let them know what they can do to help. Don’t suffer in silence…before it’s too late. Start a service contract that keeps you top of mind with your clients all year and generates reoccurring revenue. LEARN. IMPLEMENT. TAKE MASSIVE ACTION! 😎🤙🏼
