🌟 Get a FREE, Personalized Google Business Profile Review 🌟
Hey, I'm David Brooks, and I'll be reviewing your Google Business profiles and answering your questions about ranking higher in local search from April 23-29. With over 10 years of experience in Local SEO, I've helped home service businesses land more jobs simply by optimizing their GBP listings. You don't need a big budget - you just need to show up where it counts! 🙌 Drop your Google Business Profile link below, and I'll give you personalized feedback on how to improve it and stand out. Let's turn those views into booked jobs and make sure your business shows up when it matters most. 💪 If you missed my session at Jobber Blueprint Live, "Local SEO Made Simple: Get Found, Get Booked, and Grow Your Business," check out upcoming events here: jobber.com/events. 🔺 Please note: Due to the high level of interest in this session, David may not be able to complete every review. He’ll do his best to get through as many as possible, prioritizing those submitted earliest. Thanks for understanding—and thanks for showing up in such a big way! (This post will be closed on April 29 at 5:00 pm MST)
How to grow business
Hello, I am a new business starting up. I will be starting a lawn care and landscaping business. That is my passion to be outdoors. Also helping my local community. Keep a safe clean environment, I’m wanting to get to know the business better far as to how to get my business recognized and how to make sure that my clients are happy with my business.Sweat equity
Building a pressure washing business with sweat equity. I've been leaving flyers and tear aways at local businesses. About to post some on local Facebook groups, is there any additional advice for adding customers but keeping it local and personal. I am hoping to build a locally recognized company... patriot Pressure Washing, PPW!How Referral Systems Are Changing the Home Improvement Game
Referral programs aren’t new, but they’re becoming a huge part of the home improvement world. Homeowners want trusted pros, and contractors want more jobs—referrals make that happen. Why They Work People trust word-of-mouth over ads. A referral from a friend or neighbor carries weight, and when companies reward that, it’s a win-win for everyone. How People Are Using Them Homeowners save money – Discounts or perks for referring friends. Contractors grow their business – More jobs without spending big on ads. Loyalty programs – Earn rewards for multiple referrals. Community referrals – Nextdoor, Facebook groups, and forums are full of trusted recommendations. Make It Work for You If you're a contractor, a solid referral program can bring in quality leads without the heavy marketing costs. Try something simple—offer $50 off the next project for both the referrer and the new client when they book. It’s an easy way to keep customers coming back while bringing in new ones who already trust your work. Are you currently using a referral program with your business? Drop a comment!1,000+ Google reviews in a year? Phil Risher shares his secrets
PhilRisher went from 36 to 1,000+ Google reviews in 12 months by gamifying the process and building a team-first review culture. Hit play below to learn how he did it, and how you can too 👇 🤔 Question for you: What tricks, scripts, or tools have helped you get more Google reviews? Anything you’ve tried that didn’t work? Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.
Podcast discussion: Texted an old quote list and closed $100K
Do you have any thoughts, stories, or feedback after listening to the episode? Comment below what stood out to you most! 👀 🌟 Do you get better responses from text messages or emails when following up with leads? Why do you think one works better for your clients? 🌟 How long do you usually wait before following up on a quote? Have you found a ‘sweet spot’ for getting replies without being pushy? Episode Overview What if the fastest way to land new work was hiding in your old quote list? Daniel Dixon, CEO of SendJim, texted 270 leads who never followed through—and closed $100K in jobs. In this episode of Masters of Home Service, Daniel and host Adam Sylvester break down the follow-up strategy behind that massive win. You’ll learn what to say, when to send it, and why your best next customer might be someone who ghosted you last year. Show Notes: [02:09] What is SendJim, and how does it work for home service pros [02:36] The revenue you’re missing if you’re not texting your list [03:53] How to automate client texts with SendJim and Jobber [06:06] More smart ways to automate your customer texting [06:27] Long-term nurture texts to win back past leads [09:30] The #1 reason your clients forget you after two months [10:00] The best call-to-action to use in your client texts [13:42] What happens when a lead replies to your text [14:03] Should you offer discounts to win back lost quotes? [16:56] How to send mass texts and promote seasonal offers [19:07] How often can you text without annoying your clients [19:49] The texting laws every home service pro needs to know [21:45] Why following up on quotes is your biggest moneymaker [25:10] Clients aren’t ignoring you—they just need reminders [27:07] Why your marketing texts should come from a different number Never miss an episode of Masters of Home Service. Subscribe on Apple, Spotify, or wherever you get your podcasts.
What 50+ Free Social Media Audits Taught Us About Small Business Marketing
Over the past week, I had the chance to run free social media audits for dozens of home service businesses inside the Jobber community. While I couldn’t get to every single page (you guys showed up in force!), I did uncover clear patterns that kept repeating. The good news? These are quick wins that almost every small business owner can apply today. So, here are the Top 10 Social Media Lessons from the audits. Plus, a few standout accounts you’ll want to follow for inspiration. 1. Crisp Covers Create First Impressions Your cover image is the online equivalent of a storefront sign - it’s the very first thing people see when they land on your page. And yet, blurry, stretched, or outdated images were the most common issue I found. Facebook cover dimensions should be 820 x 360 pixels (with a safe zone in the center). A clean, branded photo or graphic instantly elevates credibility. Think of it as the first handshake: firm, clear, and confident. 2. Don’t Skip the Service Areas Your “About” and “Intro” sections are prime real estate for local SEO. By simply adding your service areas (towns, neighborhoods, or counties) you make it easier for customers - and algorithms - to know exactly where you work. This one adjustment boosts discoverability without spending a dime. 3. Featured Posts and Albums Are Wasted Space Far too many businesses leave their Featured Posts section empty or don’t use albums to showcase their work. These sections are perfect for: Highlighting your best before-and-after transformations Sharing glowing testimonials Showing off awards, community involvement, or team culture It’s like putting your top projects in the shop window instead of hiding them in the back. 4. AI Copy-Paste Isn’t Enough Yes, AI is a powerful tool. But I saw plenty of accounts posting AI-generated captions word-for-word… and it showed. The tone felt flat, and the posts didn’t match the personality of the business. Take two minutes to edit. Add your own phrasing, humor, or local references. Your brand’s personality is what makes people remember you, not a wall of generic text. And if you want to go further, you can actually train AI to write in your brand’s voice or even build a custom GPT. That’s a bigger strategy for another day, but for now, just make sure your posts sound like you. 5. People Connect With People Logos don’t build relationships, faces do. The businesses with the strongest engagement were the ones where owners and team members showed up in photos or videos. Even a simple behind-the-scenes shot or quick intro video goes a long way toward building trust. 6. Content Should Connect, Not Just Sell If every post is “book now,” you’re missing an opportunity to connect. Your feed should balance: Educational posts (tips, how-tos, insights) Entertaining content (behind the scenes, funny moments, transformations) Promotional posts (specials, booking info, services) That mix builds trust and keeps people coming back between service calls. 7. Consistency Matters More Than Perfection One post every few months won’t cut it. You don’t need to post daily, but even showing up once a week signals to both your audience and the algorithms that you’re active and reliable. Think of consistency as your digital “open sign.” 8. Engagement is Earned, Not Automatic Posting more doesn’t automatically bring more engagement. The trick is to watch what’s already working - whether it’s team photos, before-and-afters, or seasonal tips - and double down on it. Then, experiment with new content in small doses. Over time, you’ll find your formula. 9. Branding is More Than a Logo Your logo is just one piece of your brand. Branding also includes your colors, fonts, tone of voice, and the way your captions make people feel. When all of those elements are consistent, your business becomes instantly recognizable in the feed. 10. Captions Are Your Billboards Every caption is an opportunity to stop someone from scrolling past. A simple, clear, and human opening line can do more than a paragraph of jargon. Don’t underestimate the power of one well-written sentence to grab attention. Bonus: Pages Doing It Right Want inspiration? Check out these businesses that are already winning on social: Verde Cleaning – Clean, modern branding and consistency. Dynamic Heat and Cool – Video storytelling that makes “boring” HVAC exciting. Pete’s Window Washing – Not posting recently, but branding here is top-notch. Premier of Floors – Great mix of project showcases and brand voice. Ealy Construction – Strong visuals and storytelling in their posts. EZ Breezy Air – Professional look, strong service positioning. Closing At the end of the day, you don’t need to overhaul everything at once. Pick one or two of these wins to tackle first. Tighten up your About section. Swap out that blurry cover image. Post a quick selfie with your crew. These quick wins build momentum, and momentum builds a brand. Which one of these will you tackle first?
