How do you educate customers about pest prevention without giving away too much?
I think properly explaining to a customer what I am going to do and how I am going to do it is very important. I do a lot of rodent exclusion and it takes skill to do it right, but a normal person could figure it out. I also think that if they wanted to, they could just take what I said I am going to do, and do it themselves. I often wonder where the line between explaining and selling is? If someone wants to pay me to do it, great. If someone wants to do it themselves and I am not out anything for just explaining it to them, that is great too. That is why I charge for inspections! I am happy to walk away with my inspection fee in my pocket but also enjoy the added revenue from performing the work!Should you use yourself as your model in your advertisement campaign?
I recently was looking into having some professional photos taken for my website and Google profile and was wondering.. Should I use myself as my "model" for the photos or look for a professional? I like the idea of using myself so people know who I am when I arrive at their home, but I admittedly don't look the best in pictures!
How to sign up a business that has multiple sites across your city?
I wonder if anyone has any good advise on getting a medium sized business to sign up multiple locations? I am thinking along the lines of a restaurant/store/landlord that has 3-4-5 locations locally and possibly has different service pros at all of them. I know that I couldn't work a national account or ones that are spread out across the province, but I am thinking the ones that are all concentrated in my city. So far I am thinking about offering free inspections at all the locations, taking photos and notes, and relaying those back to the person who would make the call to approve that contract. Offering a discounted rate if all locations are signed up. Doing service for a very low rate at one location for a trial period. Offering a few no charge services to show my level of workmanship. I think I have a good plan to go after these types of business situations, but I am wondering if anyone has a better approach that I may be missing? Always gonna reach out to the community to see if there are any ideas floating around I missed.What Are the Best Practices for Expanding Painting Service Contracts?
I have a painting service contract for our customers. It has worked out well for the last year but we haven't signed up a lot of customers. I think we have 15 customers on service contracts right now. I really want to vamp this up but I am hoping to get insight from other businesses on best practices for service contracts. I'm also trying to figure out if I should just sell as many as I can and then hire a full time person to service those clients, or keep slowly adding them until I can hire someone full-time to do it. I have been hesitant to go after this super hard because I don't want to be in a position where I can't get to our service contract clients for too long.Marked or unmarked vehicles?
I own a pest control company, and have always liked having my vehicle unmarked when showing up to a customers home or business. It avoids people asking me to park around the corner or not in the driveway. Then I think as I am driving around it would be nice to have some exposure. I have decided that I am not going to use truck advertising now, but I wonder if I am making the right decision. Any thoughts?Looking to collaborate with Junk removal, landscape or cleaning companies.
Hello Jobber world, I am a small Canadian owned and operated pest control company operating in Toronto, Ontario. I am putting this message out to try to get in touch with a small commercial cleaning, landscape and junk removal company to share some work. Also open to creative ideas also, pressure washing comapnies, HVAC, construction, lawn care...anything we can do as small business owners to share the work. My business model is a full service pest control company, and all three of these services are going to be offered to my customers due to the importance of each. I plan to do most of it myself at the beginning, but would like to have some other local Canadian owned small business owners to share work leads. I do not want to work with a large operation to outsource work because I am a huge believer in owner/operated businesses, hence why I (and likely yourself) started my own business I would love to hear from anyone reading this and you can email me anytime at pestfreecanada@gmail.com
Sales Marketing
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Direct Call Leads
We only pay per qualified conversation with homeowners. After a few years of hunting down bad contacts, getting ghosted and wasting money on ads and ad managers we internally built out a system that only costs money when a homeowner directly calls us looking for our services. It’s been a gamechanger and we even started selling these calls to other roofers and other industries/home service companies because there’s no real risk. Either you talk to a homeowner who wants you to come out, or you don’t pay. They can be kind of expensive but our ROI is at about 3.4x for a while now using it so I’m never going back to our old methods…unless someone has a lower risk option that doesn’t consume a ton of time.
