Marketing for a Growing Landscaping Company (When You’re Still Wearing All the Hats)

For those running small-to-mid size landscaping companies (especially maintenance-heavy businesses), how are you handling marketing as you grow?

I’ve been managing ours in-house due to my convenient design background, but between operations and crew management it’s becoming unsustainable—especially when it comes to SEO and lead generation for higher-value projects (which I have less experience with)

Are you outsourcing to a freelancer/agency, or hiring in-house? And at what point did that investment start to make sense for you? Do you have any recommendations for Canadian companies?