Jobber Campaigns Tips and Tricks
I love the Campaigns feature. I build a newsletter with it every month and I only sent it to clients to haven't booked with us for over 4 years at first, then each month I drop the months since serviced section down to raise the number of past clients reached. I do this so I don't overwhelm the phone lines, and eventually I will just have all the clients get it each month. I also tag my unsubscribe clients so they will never get a newsletter in the future, since right now each month is a one off campaign. I can adjust the filters to keep them out of the loop. I wish there was a way to add a gif file though. I add Before and After pics that I edit together on Canva, which is doing the trick for now to get the point across. One more tip that I've been playing with for my newsletters is using Dall.e on Chat GPT to create a header image that will be specific to our industry. I'd love to hear any other tips and tricks!
How can Jobber help me grow my business?
I am a fairly new business and I am still finishing the detail of my operations. I have been using the basic plan from Jobber for my bookings but I did not find myself using the Marketing suite very much when I first purchased a plan. I believe it is because I was still figuring out how to run my business operations. My question is, what is the best marketing move for me to do as a relatively new business owner using Jobber with limited resources like funds and a small client base.What 3rd Party SMS service do folks use for sending mass / bulk texts to their clients?
What 3rd Party SMS service do folks use for sending mass / bulk texts to their clients? Last month we ran a promotion and marketed it via 4 social media posts and two email sends. Then, we supplemented the campaign with sending SMS messages to our clients from the client re-engagement report. 3 of us divided up the report and pasted the message in the Jobber text thread, changed the first name of the recipient and sent it off to about 600 clients out of ~5,000. It took 3 days... No, not 8 hours a day, we had other things on our list. And when someone responded positively to our message asking for a quote our service manager would go into quote/sales mode while we kept sending. It was brain numbing, but effective. For February, which historically only brings in half or less of the revenue we make during a typical in-season month we almost doubled it. It was our best February ever. The takeaway: Texting works (when done right). For the time it took it will be worth it to spend money on a third party service and press send once, instead of 600 times. So, please share your experience with bulk SMS services- good, bad, meh... I would love to know. Thanks! ~Kyle Klevjer
Automated Campaigns in HVAC
We'd like to start using the automated campaign feature to contact our clients when they're due for servicing, and I'm wondering if anyone has done this with their HVAC business so far and has some tips on how to set it up. Tags seem to be the best way to sort clients in Jobber but how do you tag or sort clients so the right clients are getting the right reminder at the right time? Thanks in advance!What Marketing Actually Works for Outdoor Service Businesses During Slow Seasons?
I run a small land clearing/brush clearing business in Ohio, and with how wet it’s been in our area lately, things are starting to slow down a bit. I’m trying to be proactive and focus on marketing so I can keep work coming in and continue growing the business. For those of you who’ve been in a similar spot, what marketing has actually worked best for you to bring in more customers and keep jobs lined up? Facebook ads, Google ads, yard signs, referrals, local networking, something else? I’d especially love to hear what’s worked well for seasonal or outdoor service businesses when weather starts affecting the schedule. Appreciate any advice or ideas you’re willing to share.Is anyone else using Homestars? What has your experience been like?
I have been using Homestars and I must say, it has generated me a lot of calls. I would say it's bringing in about 80% of my business right now. I took a lot of time to perfect my profile and always ask for reviews and that has really paid off. A lot of people have said the reason they requested or hired me was because of my profile and reviews. My only issue with them is tire kickers and dead leads. People who post a job then shortlist you and don't respond, shortlist multiple pros or people who are "just looking". I wish they had more of a guarantee or verification system. Also getting a refund used to be a lot easier, but they changed their system to make it harder. Is anyone else using Homestars? Any tips or tricks on how to succeed better on there? If anyone is interested in it but has questions, feel free to DM me or reply here for my advise also!You Get One Billboard.....
If you had one billboard for your business, just a few words seen by thousands of people every day, what would it say? The one message that really explains what you do best and why a customer should choose you over anyone else. Think about what makes your business different, what your best customers appreciate most, or what you wish people understood right away when they hear your name. Looking forward to seeing everyone’s answer!
