🎙️ Podcast Discussion: Free Marketing Strategies That Actually Work
Earlier this week, Jobber launched 'Free Marketing Strategies That Actually Work'. We'd love to ✨ spark ✨ discussion around top takeaways and your own experiences! Let’s share low-cost tactics that have driven real results. What strategies have surprised you with their effectiveness? Tuned into the episode? Share any questions or notable learnings down below 👇 What are the best free marketing strategies you’ve used for your business?🎙️ Marketing Insights for 2025
What’s been your most effective method for generating new leads without breaking the bank? 🏦 Earlier this week, Jobber launched 'A Recap of our BEST Marketing Tips from this Year' that compiled the best tips from industry pros, covering creative lead generation, building client trust, and optimizing your Google presence. Tuned into the episode? 👀 Share any questions or notable learnings down below 👇Your Best Marketing Ideas!
What has been your most successful marketing tool in 2024? Is there anything new you are trying going in to 2025 and beyond? Mine has been word of mouth and literally making neighboring sites envious of how we take care of our clients. What has worked for you? What are you looking to try next? 😎
Paid Advertising - What has/has not worked for you?
You usually only hear two different stories: paid advertising made me GABILLIONS OF DOLLARS, or paid advertising is a complete waste of money. If you've had success--what worked? Google ads, Meta ads, or something else? How much did you have to spend to start seeing results? It's been my experience you need to start with AT LEAST $50/day to see any clear results. As for advertising NOT working--what do you think went wrong? Was there not enough money invested? Something else? Would love to hear thoughts and tips specific to this industry!
Direct Call Leads
We only pay per qualified conversation with homeowners. After a few years of hunting down bad contacts, getting ghosted and wasting money on ads and ad managers we internally built out a system that only costs money when a homeowner directly calls us looking for our services. It’s been a gamechanger and we even started selling these calls to other roofers and other industries/home service companies because there’s no real risk. Either you talk to a homeowner who wants you to come out, or you don’t pay. They can be kind of expensive but our ROI is at about 3.4x for a while now using it so I’m never going back to our old methods…unless someone has a lower risk option that doesn’t consume a ton of time.
Starting a Mastermind Group for Wood Floor Refinishers
Hey All, I'm Scott Newman, the owner of NewRidge Refinishing Group Inc. We specialize in hardwood floor and staircase refinishing, as well as floor installations and complete staircase and railing renovations. I'm interested in forming a mastermind group of like-minded wood floor refinishers within this community. My goal is to create a space where we can "talk shop" and explore new sales and marketing strategies, discuss the latest products, and share ideas on how to better serve our clients. If you're interested in collaborating and growing together, let’s connect!
