How Referral Systems Are Changing the Home Improvement Game
Referral programs aren’t new, but they’re becoming a huge part of the home improvement world. Homeowners want trusted pros, and contractors want more jobs—referrals make that happen. Why They Work People trust word-of-mouth over ads. A referral from a friend or neighbor carries weight, and when companies reward that, it’s a win-win for everyone. How People Are Using Them Homeowners save money – Discounts or perks for referring friends. Contractors grow their business – More jobs without spending big on ads. Loyalty programs – Earn rewards for multiple referrals. Community referrals – Nextdoor, Facebook groups, and forums are full of trusted recommendations. Make It Work for You If you're a contractor, a solid referral program can bring in quality leads without the heavy marketing costs. Try something simple—offer $50 off the next project for both the referrer and the new client when they book. It’s an easy way to keep customers coming back while bringing in new ones who already trust your work. Are you currently using a referral program with your business? Drop a comment!Do you utilize battery-powered tools?
Handheld battery-powered tools have come a long way from their first iterations, especially over the past few years. I've started making the switch away from gas-powered equipment throughout the last few seasons for my business and have found the switch to be positive for my workflow and bottom line. This is a trend I believe will continue as batteries become more powerful and long-lasting. Are you utilizing any battery-powered equipment and, if so, do you have any favorites you'd like to share??
Direct Call Leads
We only pay per qualified conversation with homeowners. After a few years of hunting down bad contacts, getting ghosted and wasting money on ads and ad managers we internally built out a system that only costs money when a homeowner directly calls us looking for our services. It’s been a gamechanger and we even started selling these calls to other roofers and other industries/home service companies because there’s no real risk. Either you talk to a homeowner who wants you to come out, or you don’t pay. They can be kind of expensive but our ROI is at about 3.4x for a while now using it so I’m never going back to our old methods…unless someone has a lower risk option that doesn’t consume a ton of time.Working with another company
Hi all, I own commercial/residential cleaning company. Recently I acquired a new client to clean his office/warehouse. He owns a home remodeling business. He would like to use our services to clean after his projects are complete. Which by the way is a great marketing idea on his part. I have never had this ask before and I want to be fair to both our companies in making money. Any advise from both sides of cleaning companies and home remodeling. Thank you for your time and input.
Acorn Integration?
We use enhancify. We considered Wisetack. However, we require down payments and don't like that payment gets released after work gets completed. We stumbled across Acorn and saw they integrate with HouseCall Pro. On their quotes, they offer a monthly finance rate the customer could get if they used Acorn (estimated rate of course). Is this a possible integration in the future, or is there something similar? tiaThe Importance of Proper Planning in New Construction and Home Improvement Projects
Embarking on a new construction or home improvement project can be an exciting venture, but without proper planning, it can quickly become a costly and time-consuming ordeal. One of the most critical aspects of this planning involves understanding the timelines and requirements associated with land surveying and permit acquisition. Plan Ahead to Avoid Delays In the land surveying industry, turnaround times for documents can vary significantly depending on the time of year and current demand. It is essential to plan ahead and allow for a lead time of anywhere from 4 to 8 weeks for surveying and the creation of permit or plot plans. This time frame ensures that all necessary details are accurately captured and processed. Understand the Approval Process For projects that require recorded maps, such as those needing county approval and recording, the process can take even longer. Typically, this approval and recording can take a minimum of 2 to 3 months. Being aware of these timelines can help you plan your project more effectively and avoid unexpected delays. Get Accurate Quotes and Timelines When seeking quotes for land surveying services, it is crucial to obtain detailed turnaround times and to ask when the final documents will be ready for delivery. Some surveyors may promise quick fieldwork, but the actual mapping and documentation might take significantly longer. Ensure you are comparing apples to apples when evaluating quotes from different providers. This means understanding not just the cost, but also the scope of work and the time required to complete all necessary tasks. By properly planning your new construction or home improvement project, you can avoid unnecessary costs and wasted time. Being aware of the various stages and timelines involved in land surveying and permit acquisition allows you to make informed decisions and keep your project on track. Remember, the key to a successful project is not just in starting strong but also in ensuring every step is meticulously planned and executed. Feel free to reach out if you have any questions about the land surveying process.
