Direct Call Leads

We have been using EDDM campaigns that directly target people that would qualify for our offerings. Once we land one or two jobs in that neighborhood we hit the people on the street with door hangers if it's allowed and leave our signage in the yard. The signage has an alternate phone number from the main company line so we know the customers that will call that number have seen our work. We also have a solid lead and referal program that's built into our automated software that we use for estimation and tracking. Finally email blast for existing customers has been very rewarding. I would say the conversion rate on those call ins are better than 80%.